Music streaming platform Boomplay's data will now be added to the data that informs the prestigious Billboard Hot 100, Billboard 200, Artist 100 and Billboard Global 200 charts, as well as all other Billboard U.S. and global charts that include streaming data.
The move, which will be effective with data for the tracking week of October 15 through October 21, is part of Boomplay's dedication to helping the African music industry unlock its full potential.
African and international artistes as well as music on the platform now have the opportunity for more exposure on the global stage
Millions of African songs are streamed on Boomplay globally, thereby making the opportunity a great one.
Boomplay streams will be included in the ‘Others’ data bucket under Audio On-Demand within MRC Data’s Music Connect platform. The data will be visible on October 12, 2021 for streams beginning on October 8, 2021.
''MRC Data's foundation is built on providing the music industry and our clients with the most complete view of music consumption. We are excited to announce additional data being captured from Boomplay," Billboard stated.
"Boomplay's addition to the charts as a significant step in ensuring African artistes on the platform are fairly and equally represented where it matters and that they have access to similar opportunities available to their international counterparts. While this might have seem far-fetched in the past, we now have one foot in the door already following our partnership with Billboard Charts," Boomplay's Director of Content & Strategy, Phil Choi said.
Currently, the music streaming and download service has more than 60 million Monthly Active Users and over 60 million tracks.
Transsnet Music Limited which has regional offices in Nigeria, Ghana, Kenya, Tanzania and Cote d’Ivoire provides the service.
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